We partner with communications, people, and marketing teams to elevate strategic projects that bring stakeholders together, spark connection, and drive lasting impact.
- Podcast Production: Create compelling conversations that build trust, elevate thought leadership, and engage both internal and external audiences.
- Strategic Event Experiences: Transform company meetings, executive communications, and industry events into high-impact moments that inspire action and strengthen culture.
- Content Strategy & Execution: Free up your team’s bandwidth with seamless support across production, messaging, and multi-channel distribution without sacrificing quality or clarity.
- Communications, Marketing & EX Consulting: Embed purpose-driven storytelling into your day-to-day operations with flexible, long-term support that enhances internal culture, brand relevance, and stakeholder engagement.

All organizations start with WHY, but only the great ones keep their WHY clear year after year.
Simon Sinek
Great brands don’t just sell products or services, they inspire people by clearly communicating their WHY. We help purpose-driven leaders bring their WHY to life through collaborative content experiences that deepen relationships, build trust, and drive meaningful impact. When you start with WHY, your audience doesn’t just listen, they connect, engage, and take action.
We’re glad you’re here!
We’re here to help you amplify your message, simplify creation, and free up your team’s bandwidth all while making the process fun, effective, and results driven!
Check out the values that guide us below to better understand what fuels our passion!


Mission
We help purpose-driven companies create content and experiences that communicate clearly, foster authentic relationships, and deepen engagement across their stakeholder communities.

Vision
We envision a future where the most successful workplaces lead with human connection, because when people feel seen, heard, and valued, business thrives.

Purpose
Helping purpose-driven companies communicate with clarity, connect with authenticity, and build lasting impact.
Our Core Values
Service
We put people first, leading with a servant’s heart to create experiences that strengthen relationships and inspire meaningful connection.
Stewardship
We take extreme ownership of our work, delivering high-quality services and seamless execution as faithful stewards of our clients’ mission, vision, values and purpose.
Integrity
We lead with honesty, transparency, and unwavering commitment to doing what is right while always aligning our work with our values.

Leadership Team

Jeff Bond
Executive Partner
Quentin Thomas
Executive PartnerOur Partner Network

Vicki Flier Hudson
Highroad Global ServicesVicki, "The Executive Coach that Rocks!," is the founder of HIGHROAD GLOBAL SERVICES. With 25 years of global experience, she works as an executive coach, speaker, and registered mediator to help leaders release the power of difference within their organizations. Vicki specializes in growing cross-cultural competence and resolving conflict to build inclusive, high-performing teams for clients ranging from The Home Depot to the CDC.

Rich Fiallo
VisionCast MediaRich is the founder of VisionCast Media, a storytelling agency he established in his Atlanta home in 2005. Driven by a passion for his craft, Rich has traveled to 31 countries with a camera in hand, capturing a diverse array of stories, events, and experiences. His company is dedicated to creating value for clients through effective communication and focuses on building long-term, trusted partnerships that foster mutual growth.

Shannel Wheeler
SW Graphic DesignShannel is a creative director and the founder of Brand Restart with 20 years of professional graphic design experience. She specializes in visual brand alignment for growth-stage companies, helping them execute successful rebrands that drive significant growth, acquisitions, and fundraising. Combining brand strategy, creative direction, and project management, Shannel delivers impactful visual identities and offers design training to empower businesses to market themselves with confidence and purpose.

Thomas Mastrototaro
End of the Line ProductionsThomas is an owner of End of the Line Productions, where he applies a broad strategic perspective to creative media. A graduate of the University of Georgia’s prestigious Grady College of Journalism and Mass Communication, he holds a degree in Entertainment Media Studies. His diverse professional background, with experience in publicity, telecommunications, and digital perception, equips him with unique communicative skills to enhance client projects and strategy.

Daniel Mastrototaro
End of the Line ProductionsDaniel is a professional videographer and the owner of End of the Line Productions. He is renowned for his expertise in crafting dynamic sizzle reels from events, a skill that has earned him the nickname "The Sizzler." Based in Atlanta, Daniel combines his creative vision and production skills to help clients capture and showcase their most impactful moments through compelling video.

Georgette Eva
Morning Person StudioAs the founder of Morning Person Studio, Georgette is a content marketer and writer dedicated to supporting tech teams and people-first organizations. With over a decade of experience, she specializes in crafting compelling brand stories through content marketing, copywriting, and social media management. Georgette is passionate about building vibrant communities and helping companies navigate the future of work by creating content that fosters connection and engagement.

Nathan Stuck
Profitable Purpose ConsultingNathan is an accomplished entrepreneur and community leader, serving as the Founder and CEO of Profitable Purpose Consulting. He is a passionate advocate for purpose-driven business, holding roles as a Lecturer at the University of Georgia's Terry College of Business and as the Founder of B Local Georgia. Through his work as a speaker, author, and podcast host, Nathan helps organizations align profit with purpose and make a positive community impact.

Daniel Sagona
Convey AgencyDaniel is the Founder and Creative Director of Convey Agency, where he builds pragmatic creative solutions for brands. He specializes in helping marketing and communications teams move beyond "one-and-done" projects by creating clear, repeatable content systems. Daniel focuses on developing scalable creative assets and modular, multichannel content strategies that solve business problems without the overhead of a traditional large agency.

Chris LaFay
Classic City ConsultingChris is the founder of Classic City Consulting and an entrepreneur with over a two decades of experience in helping businesses simplify their digital presence. He specializes in transforming complex websites into streamlined experiences by clarifying messaging and optimizing for user conversion. With a focus on web design strategy and conversion optimization, Chris partners with CMOs and marketing leaders to scale their websites and drive business growth.

Claire Angelle
Angelle ConsultingClaire is the founder of Angelle Consulting, a firm dedicated to elevating the voices of purpose-driven leaders and organizations to maximize their social impact. Drawing on her extensive background as a communication officer for the French Foreign Service and as the leader of the City of Atlanta's Office of International Affairs, she operates at the intersection of storytelling and social good. Her firm specializes in securing impactful media, speaking, and award opportunities that amplify her clients' global influence.