Hear from our clients about the impact of partnering with Chat With Leaders Media to produce their podcast + content marketing.
B The Change Georgia Podcast,,
"It all started with a podcast" Early in the spring of 2021, I was introduced to Jeff and his team at Chat with Leaders as a potential guest for the podcast. As the B Corp expert in the state of Georgia, I've been asked to appear on numerous podcasts and speak about B Corps, B Local Georgia, and the overall market shift to a stakeholder-focused form of capitalism. After a planning call and the podcast recording, Jeff and I continued to talk. As a volunteer-driven organization (myself included), B Local Georgia often struggled to find the bandwidth to create relevant content and build our audience. Hard work and networking had gotten us so far, but I now had two universities looking for student projects, an ambition to expand beyond that, and quite frankly, I needed new companies to seek certification to achieve the exponential growth I was picturing. With minimal budget to advertise and an aversion to "hard-selling" the B Corp movement, I asked Jeff about the possibility of creating our own podcast. Why not let our own CEOs, leaders, and trailblazers talk about why this movement matters, the bottom line effect it had on their business, and the positive change they wanted their businesses to be a part of? We've now recorded seven episodes and Jeff guided me on the process, how to prep, and how to be an engaging host. Most importantly, as an incredibly busy person, he's helped me, and my volunteer board, produce authentic and engaging content that is growing our audience, shining a spotlight on my members, and driving demand for B Corp certification in the Peach State. Since that first episode I appeared on in early April, we've grown our LinkedIn followers by 118, an 18% increase. Organic impressions have risen from around 2,000/month in April & May to over 9,000 in August and we're averaging around 7% engagement on our posts, up from 3% in Q1. And most importantly, this Fall, we have eight company projects running in universities, five soon-to-to B Corps awaiting their official certification, and five more (that I can directly attribute to our efforts) actively working towards certifying.
How I Create Me Podcast,,
We launched our brand new podcast exceeding my expectations. Also, some of the earlier feedback I’ve gotten is from the guests on the show, and they've said this was the most professional and well-organized production they’ve been a part of in podcasting. In addition, listeners have said that they found the questions to be compelling, it’s very easy to find, and it’s great material. Chat With Leaders Media helped me develop a 16-episode podcast idea that addressed my target clients for my consulting business — the product is an added value that will allow me to network with potential clients by inviting them to be guests on my show. They do the reaching out of the list of guests we came up with, the scheduling, and the pre-production planning, including coming up with the interview questions for me. Then, they take all of the production notes during the planning call and design the questions for the final recording. Their team is also present for the interview, and they do all the post-production and delivery of the episode into the Omni broadcast tool. The shooting is done over Zoom — they do have the in-studio option, but I haven’t elected to do that because I can accommodate guests from all over the world. Afterward, they do all the audio engineering to produce the episode and include a few custom graphics that I can use to promote the podcast on social media once it goes live. They also upload the final product to the podcast aggregator and give me the materials to post them myself. Project management has been great; the episodes have been released on time once we went live. In terms of communication, we use phone calls, email, Slack, and Trello. The thorough pre-production process distinguishes them from the competition; they do a lot of great research on the guests and ensure that the questions we’re asking are getting to a great story for the listeners. They also make the guests feel comfortable and celebrated — they create a product that the guests are proud to share.
Future Health NOW Podcast,,
Hands down…the best media partner ever!!! Jeff Bond and the entire Chat with Leaders team is one to be marveled at. Jeff and I had been nurturing a relationship through the pandemic and there is just something really special about him and his style. So when he introduced his new business to me, I knew I wanted to work with him. I have felt nothing but top-notch service since we launched the Future Health NOW podcast. From the very first encounter, I knew we were going to be long-term partners in this mission to spotlight thought leaders in the public health realm. Being a servant leader, aligned with your “why” is easy when working with Jeff and his team. They understand who you are, what you are hoping to accomplish, and allow this to be the guidepost for all things related to the content you are curating together. At every turn, the organization, professionalism, and quality of the production keep me inspired to continue to serve and amplifies my commitment to be the change I want to see in the world. I can’t say enough great things about this tremendous purpose-driven collaboration with loving and kind-hearted humans.