Overcoming Business Challenges for Creative Professionals: Lessons and Strategies from ‘The Conquering Creative’ Author, William Warren

by Jeff Bond

At the core of my work is helping global business, communications, and people leaders create meaningful engagement with their teams and customers. Together with my wonderful colleagues at Chat With Leaders Media and People First Elevation Team, we deliver all-hands meeting support, content, podcasts, creative, cross-cultural training, speaker coaching, and strategic advisory solutions. We are committed to unlocking the power of inclusive storytelling, shared experiences, leadership development, and mixed media to help our clients authentically connect with their most important stakeholders.

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Outside of work, I cherish time with my wife and three children, balancing my roles as a husband and father with my professional life in Atlanta, GA. Let's connect and explore how we can create impactful media solutions for your business.

In this episode, Jeff Bond interviews William Warren, author of “The Conquering Creative,” and Owner of The Sketch Effect, about his experience transitioning from a creative hobbyist to a successful business owner. William shares the key steps he took to turn his creative skills into a sellable product, offering advice for other creatives who want to make the same transition. He emphasizes the importance of finding the intersection between what you’re naturally good at, passionate about, and what the market needs. William also discusses the mindset shifts and practical skills that creatives need to develop in order to be successful in both their craft and the business of their craft. The main takeaway of the book is that the business side of creative work is not as hard as you might think, and William breaks down ways to shift your thinking, actions, and outcomes to achieve success. Tune in to learn how to overcome business challenges as a creative professional.