Overcoming Business Challenges for Creative Professionals: Lessons and Strategies from ‘The Conquering Creative’ Author, William Warren

by Jeff Bond

At the core of Jeff's work is helping servant leaders use their influence as a force for good. As the Co-Founder of Chat With Leaders Media and Executive Partner at People First Elevation Team, he empowers organizational leaders with media solutions that spark collaboration and shared purpose with their teams and customers.

Together with his team, Jeff delivers event production, podcast production, content creation, cross-cultural training, and strategic advisory solutions. They are committed to unlocking the power of inclusive storytelling, shared experiences, leadership development, and feedback integration to ensure their media solutions meet the needs of their clients' stakeholder groups.

Their core values—Partnership, Inclusion, and Empowerment—guide everything they do. By fostering strong partnerships, embracing diverse perspectives, and equipping leaders with the tools to succeed, they aim to transform the way people engage while getting meaningful work done.

Outside of work, Jeff cherishes time with his wife and three kiddos, balancing his roles as a husband and father with his professional life in Atlanta, GA. Connect with Jeff to explore how impactful media solutions can drive success and engagement.

In this episode, Jeff Bond interviews William Warren, author of “The Conquering Creative,” and Owner of The Sketch Effect, about his experience transitioning from a creative hobbyist to a successful business owner. William shares the key steps he took to turn his creative skills into a sellable product, offering advice for other creatives who want to make the same transition. He emphasizes the importance of finding the intersection between what you’re naturally good at, passionate about, and what the market needs. William also discusses the mindset shifts and practical skills that creatives need to develop in order to be successful in both their craft and the business of their craft. The main takeaway of the book is that the business side of creative work is not as hard as you might think, and William breaks down ways to shift your thinking, actions, and outcomes to achieve success. Tune in to learn how to overcome business challenges as a creative professional.