Corporate Philanthropy: Meeting community + business needs

by Jeff Bond

I'm the Co-Founder of Chat With Leaders Media and People First Elevation Team, where my team and I help values-driven businesses create content that strengthens relationships, fuels engagement, and drives high-performing cultures. We partner with communications, marketing, and people teams to produce thought-leadership podcasts, executive messaging, and event content. My team and I also work with leaders to transform company meetings into culture-defining moments—ensuring they align teams, elevate key voices, and inspire action. As a board member of Conscious Capitalism Atlanta, I advocate for business as a force for good. Outside of work, I’m passionate about faith, family, and using influence to create lasting impact.

In today’s episode, Jeff Bond chats with Tanya Coventry-Strader, Interim Executive Director at Mothers & Others for Clean Air, an organization working to protect children’s health by reducing the impacts of air pollution and climate change throughout the Southeast. Tanya Coventry-Strader is a purpose-driven social impact and communications leader. After a corporate career that included executive roles at Time Warner, Carter’s, and Build-A-Bear Workshop, she founded Brand + Purpose, a consultancy helping companies define, articulate, and activate their purpose by aligning their values, culture and brand equity to find cost-effective ways to put social impact to work for the organization as well as society.

Tanya talks to Jeff about the relationship between brand building, social impact work, and purpose work, and the importance of creating a corporate strategic giving plan, which aligns with a company’s core values and connects authentically with stakeholders.

More About Tanya Coventry-Strader

Tanya Coventry-Strader is a purpose-driven social impact and communications leader. After a corporate career that included executive roles at Time Warner, Carter’s, and Build-A-Bear Workshop, she founded Brand + Purpose, a consultancy helping companies define, articulate, and activate their purpose by aligning their values, culture and brand equity to find cost-effective ways to put social impact to work for the organization as well as society. Tanya has also worked with non-profits including Habitat for Humanity International, The Carter Center, Westside Future Fund, and Committee for Common Ground.