Why Social And Environmental Impact Should Be a Business Imperative

by Jeff Bond

At the core of my work is helping global business, communications, and people leaders create meaningful engagement with their teams and customers. Together with my wonderful colleagues at Chat With Leaders Media and People First Elevation Team, we deliver all-hands meeting support, content, podcasts, creative, cross-cultural training, speaker coaching, and strategic advisory solutions. We are committed to unlocking the power of inclusive storytelling, shared experiences, leadership development, and mixed media to help our clients authentically connect with their most important stakeholders.

Our core values—Partnership, Inclusion, and Empowerment—guide everything we do. By fostering strong partnerships, embracing diverse perspectives, and equipping leaders with the tools to succeed, we aim to transform the way people engage while achieving meaningful work.

Outside of work, I cherish time with my wife and three children, balancing my roles as a husband and father with my professional life in Atlanta, GA. Let's connect and explore how we can create impactful media solutions for your business.

In today’s episode, Jeff Bond chats with Cathryn Peirce, Founder, and CEO of Carbon Zero Financial, a fintech company working to make a carbon-neutral living as simple as swiping a credit card. Carbon Zero provides white-label climate technology for the automatic measurement, monitoring, and offsetting of cardholders’ carbon footprints as they spend.

Cathryn talks to Jeff about putting dignity back into dollars, how we can see the “entitlement” of future generations as an opportunity, and the importance of making sustainability a business imperative.

More About Cathryn Peirce

Cathryn Peirce is the Founder and CEO of Carbon Zero Financial, a B2B fintech providing white label climate technology for the automatic measurement, monitoring, and offsetting of cardholders’ carbon footprints as they spend. Carbon Zero works with banks, credit unions, fintechs, and startups to implement plug-in climate impact and ESG technology across financial products and services.

To her role as CEO, Cathryn brings a deep passion for distilling complex dynamics into understandable and actionable frameworks. Cathryn is a social innovator with over 8 years in behavioral change education, marketing, social impact, media, community mobilization, and sales. Prior to Carbon Zero, Cathryn was a Director of Marketing at New York-based real estate technology firm, Compass, Co-Founder of Share the Wealth Workshops, which provides free financial and investment education to women and marginalized communities, and an interpersonal violence reduction educator.

Cathryn is a 2016 Fulbright Fellow, summa cum laude graduate of the University of Pennsylvania, and intrepid solo backpacker (44 countries across Africa, Asia, Europe, and North & South America).

She leads by the motto: “When values aren’t at the beginning of our decision-making, integrity is rarely at the end-point of our actions.”